Staging – Making a Difference

Living in your home vs. showcasing your home for sale.

Why is Staging Important and What is Trending in 2019?

In times past, homes for sale flew off the shelf. Professional Real Estate agents are now observing that homes are staying on the market for longer periods of time. Of course, pricing is still a key element to moving Real Estate. However, what if the Buyers now have more choices?

Better than “A Good Eye”

I’ve often stated that how you live in a home and how you sell a home are two opposite concepts. A good Realtor with an “eye” can help with the suggestion of de-cluttering and de-personalization. However, a great Realtor will offer a staging consultation with an individual who is trained in that field to make the home appear in its “peak presentation” state.

What is Trending in 2019

  • Warm neutrals replace gray-washed rooms

  • Going smaller has become bigger. Therefore, making those “big box” homes cozier and homier is key to attracting Buyers

  • Light, views and fresh air

  • Wall of windows providing light

  • Natural materials and motifs

  • Living spaces with natural accents

With a focus on clean, open spaces (along with spare Scandinavian design), stagers are leaning toward warmth and comfort with natural touches. Sitting in your den or great room should evoke the feeling of lying in a hammock on the beach on a breezy summer day. Some stagers might suggest prints and florals in natural-colored tones. Some may suggest a look of open-grain oak cabinetry, metallic linen draperies, saddle leather, and woven cotton rugs.

Color swings keep the rooms fresh and inviting. According to Sue Wadden, Director of Color Marketing at Sherwin-Williams, “Grays are now in the midst of a warming trend.” Others have commented that there’s a swing back to white, off-white or antique white.

Even though the feel and look of a home is attractive, today’s Buyers are more interested in greater affordability, convenience to schools, medical facilities, airports, etc., healthfulness, sustainability and comfort.

Buyers are open to remodeling an existing home. There are very few newer or new construction homes in Weston. Given the fact that Buyers may be willing to remodel is promising. However, the remodeled home will bring about a better price for Sellers.

Protection from Natural Disasters

Natural disasters are occurring more frequently and with little warning. Changing out a garage door to a hurricane-proof door is a great place to start. Installing hurricane panels, whether vertical panels or accordions that have been permitted, is another great move to attract Buyers with too many choices. A home built to keep energy costs down is extremely important as well.

Remember: A home seller does not have to revamp the entire home. A stager will make suggestions incorporating existing pieces to achieve the updated look. Bold, beautiful, and memorable are what make a home stand out in the growing marketplace.